YouTube’s NFL Sunday Ticket deal is a brilliant move for its subscription future

The “pick me! pick me!” bidding war for NFL Sunday Ticket has finally come to an end, and YouTube won big. The company announced a “multi-year” deal that will see it carry Sunday Ticket both standalone (as a YouTube Primetime Channel) and through YouTube TV. via Technology and News Today https://www.theverge.com/2022/12/22/23522535/youtube-nfl-sunday-ticket-bundle-subscriptions

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