Stop using the horrid sales  pitch of “beating Apple” with your new product! 

      You don’t compete against losers, you compete against winners or your betters. 

     You are also giving free publicity. Why is your tablet great?!? (Leave Apple out of it). 

     If you think using Apples name to generate web traffic you’re right and you are sending the message that Apple is the one to beat, or Apple is the best. So you get a lot of hits letting people know your product is second best out the gate. 

#applekiller #applefail #beatapple

News Reporter